Supported Merge Tags
Merge tags can be used in Email Templates, Graphics or Marketing Plans. All merge should be noted using double brackets (e.g. {{insert merge tag here}} ).
| Name | Description | Example |
|---|---|---|
{{Event Name}} | Main Show Name | Paul Oakenfold |
{{Event Date}} | Simple show date | 8/26/2021 |
{{Pretty Date}} | Formatted show date | Thursday, August 26, 2021 |
{{Announce}} | Simple announce date + time | 8/20/2021 10:00AM |
{{Pretty Announce Date}} | Formatted announce date + time | Friday, August 20, 2021 10:00AM |
{{On Sale}} | Simple on sale date + time | 8/27/2021 10:00AM |
{{Pretty On Sale Date}} | Formatted on sale date + time | Friday, August 27, 2022 10:00AM |
{{Similar Artists}} | Similar Artists | Calvin Harris, Paul Van Dyke, Diplo |
{{Venue}} | Venue/Stage name | The Parish |
{{Genre}} | Genre | EDM |
{{Ticket Link}} | Link to main ticketing page | |
{{Facebook Event Link}} | Link to the Facebook Event | |
{{Advanced Price}} | Price of tickets in advance | $25 |
{{Day of Show Price}} | Price of tickets day of show | $35 |
{{Budget}} | Show Budget | $1,000 |
{{Event Dates List}} | A list of all dates associated with the show | Announce Date: Tuesday, October 18, 2022 10:00AM Venue Presale Date: Thursday, October 20th 10:00AM (Code: DEMO) On Sale Date: Friday, October 21, 2022 10:00AM |
Need additional merge tags added? Reach out to your Sparrow rep and weâll see if we can add them!
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